What is FitLine? An evidence-first guide to the brand
FitLine is a supplement brand sold through direct selling. Who is behind it, what you actually buy and what the evidence says about the claims.
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FitLine PowerCocktail
The PowerCocktail is FitLine’s best-known product, a daily multi-nutrient drink that PM-International positions as the entry point to its range.
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FitLine
FitLine is PM-International’s in-house line of food supplements and cosmetics, sold through direct selling and marketed around its Nutrient Transport Concept.
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Rolf Sorg
Rolf Sorg founded PM-International in 1993 and built the direct-selling group behind the FitLine brand. He is its founder and chairman.
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PM-International AG
PM-International is the direct-selling group behind the FitLine supplement brand, founded by Rolf Sorg in 1993 and headquartered in Schengen, Luxembourg.
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Retirement Is a Strategic Mistake: Four Moves to Make at 60
Retirement may already be obsolete. Four moves to make at 60 that compound: healthspan over lifespan, a 30-year plan, purpose, and AI skills.
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Better living, signal over noise.
Bavida is a yippy network engine for better-living journalism: signal over noise, evidence over hype, depth over cliché.
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Living well, and longer, in the Intelligence Age
BAVIDA is the yippy® community's health and longevity desk. We report the science and skip the hype, so you can live well and longer. Not medical advice.
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Happy New Year! Cultivating well-being together in 2026
The focus in the health world has shifted from generic "resolutions" to personalized longevity, nervous system regulation, and bio-harmony. Since today is January 1st, your members are likely in a "reset" mindset but may be weary of the typical, high-pressure fitness tropes.
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Support — report site bugs and account issues
How to report site bugs, broken links, and account or subscription issues. Form-based for tracking; direct email for sensitive or account-private matters.
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Privacy — what we collect and what we do not
Minimum data collection, no ad trackers, no third-party profiling. Logs and aggregate analytics only.
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Vitamin D Council — research and advocacy
The VDC was founded in 2003 by John J. Cannell, MD, who observed that many patients in a maximum-security psychiatric hospital were vitamin D deficient. The Council grew to become a trusted global resource for evidence-based research, education, and guidance about vitamin D's role in health.
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NIH Office of Dietary Supplements (ODS)
NIH office publishing evidence-based fact sheets on dietary supplements — vitamins, minerals, herbal products — for consumers and clinicians.
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Vitamin D & Me!® — CRN Foundation Education Initiative
CRN Foundation education initiative on vitamin D — covering deficiency, supplementation, and clinical evidence in plain language for consumers and professionals.
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Legal — terms, privacy, attribution, imprint
Entry point to bavida's legal pages — terms, privacy, imprint, attribution. Plain-language summary first, full text on linked pages below.
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World Mental Health Day — bavida
October 10. Every year. This is when the world talks about mental health. Richard Hunter, Deputy Secretary General of the World Federation for Mental Health, started it in 1992. Twelve countries joined in. Today? Over 150 countries recognize the day.
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United Patients Alliance (UPA)
UK patient advocacy group pushing for evidence-based access to medical cannabis for chronic pain, MS, epilepsy, and related conditions.
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Purdue Hemp — university research programme on industrial hemp
Purdue Hemp is an initiative run by Purdue University , Indiana. It’s a research-based program dedicated to studying hemp ,
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National Good Food Network (NGFN)
The National Good Food Network (NGFN) is an organization dedicated to transforming the food system in the United States by promoting healthier, more sustainable, and locally-based food systems.
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Griefnet — online grief communities, 30 years on
Griefnet.org launched in 1995 as one of the first dedicated online bereavement communities — its moderated-peer-support model still shapes how grief support works online today.
FAQ
Who are consumer audiences?
Individuals purchasing or using products for personal, non-commercial purposes.
What matters to consumers?
Ease of use, value for money, reliability, convenience, and alignment with personal lifestyle.
Also known as: End consumers, Individual buyers, Private users
References: wikidata.org